BlackBerry Analytics Service SDK now available to developers

BlackBerry Anayltics SDK

RIM announced today that the BlackBerry Analytics Service SDK is now available to developers. The SDK allows developers to now integrate BlackBerry Analytics into their applications. The Service consists of the SDK, developer documents and a web-based reporting interface that allows developers to log in and quickly and easily see the data they are collecting around their applications. The BlackBerry Analytics Service allows BlackBerry developers to ntegrate tracking into their applications with just a few lines of code.

Analytics insights include:

  • Overview metrics showing active users, new users, frequency of use, engagement in duration and depth of use, number of screens viewed, and conversions
  • Detail in usage of screens, content, media, features, products, in-app search, and in-app ads
  • User information including country and language, device characteristics, carrier, connection type and errors

For more information head to blackberry.com/developers/analyticsservice

Adding fuel to the fire: "We'll also support Android apps" heard during PlayBook demo at MWC

These days we’ve been hearing plenty of rumors about Research In Motions BlackBerry PlayBook having the ability to run Google’s Android application. Whether or not it turns out to be true remains to been seen but the evidence is mounting at a rapid pace. While Mobile World Congress brought us some information surrounding the BlackBerry PlayBook and we did get to see some cool demos overall, not much more then what was already known was revealed in Barcelona — or was it?

The above is of course a YouTube video that was sent into us. At first glance it just appears to be a normal walkthrough of the BlackBerry PlayBook. Nothing different from each and every other demo that was given during Mobile World Congress. However, the details are in the audio for this one. While the background noise is heavy if you pay attention around the 0:14 second mark the person giving the demo clearly states, “We’ll also support Android apps”. That’s a pretty bold statement to be making during Mobile World Congress without some sort of information being known to back it up. Is it confirmation? No, not exactly. But why would that even slip out if there was no basis for it?

Source: Twitter

Twitter Weekly Updates for 2011-02-28